Monday, May 14, 2012

Just in

Advocacy Must Engage the Congregation

Washington--AFBF President Bob Stallman is a guest blogger this week on the popular agriculture blog Just Farmers. In his post, titled “Advocacy Must Engage the Congregation,” Stallman discusses how he became involved in agriculture advocacy and why it’s important for farmers and ranchers to play an active role in policy decisions.

“As Farm Bureau members, it is ingrained in us to be actively involved and to fight for what we believe in and for what we think will better our profession and our country. We are not ones to rest on our laurels while others do the work,” wrote Stallman. “But, it doesn’t stop there. The future of upholding agriculture lies in farmers and ranchers being able to communicate in an even deeper and more meaningful way with consumers.”

Stallman goes on to say, “Unfortunately, without the cultivation of deeper connections with consumers, many are apt to view farmers as the unfortunate puppets of Big Ag, because that is pretty much the scope of the emotionally charged messages they read and hear from those planting seeds of doubt about today’s agriculture. It truly is time for a consumer intervention, but one that makes significant and meaningful connections through the qualities of shared values, mutual respect and common ground. The two-way conversation needs to become a connection built on a foundation of understanding and ideals.”

To read more of Stallman’s blog post and see what others are saying, visit Just Farmers.

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